Originally published March 31, 1995, in Comics Buyer’s Guide #1115
Chik… Chik… Chik… the sound of dominoes starting to fall…
I gotta tell you, it was loads of fun coming back from a two day think-session/retreat with Marvel editors and fellow creators, plotting out ways to put major focus on the launch of the Marvel “Edge” line in July. This will be, after all, our one and only shot at a major PR blitz for the “Edge” titles (of which Incredible Hulk is one.)
So imagine my joy upon coming home and learning that the odds were snowball-in-hëll likelihood that anyone in the industry would think of July as anything other than the month that Marvel embarked on self-distribution. Editorial content? A distant second to the concern over getting the books into the stores in the first place.
But then, what else would one expect from a Marvelution, if not revolting developments?
Continue Reading “The Marvelution” →
Recent Comments